Use this for business owners, executives, and professionals who pay Georgia income tax. The ask is redirecting tax dollars they already owe, so lead with that.
Click here to display suggested email text. Copy and paste the text, then customize before sending.
Subject: Keep your Georgia tax dollars working in Rockdale County
Hi [FIRST NAME],
I hope [PERSONAL LINE: business is going well / it was good to see you at ___].
I serve on the board of the Rockdale Education Foundation (REF), and I want to share an easy way for [COMPANY NAME] to support our local schools at no net cost.
Through Georgia's PEACH Education Tax Credit, you can direct part of the state income tax you already owe to REF instead of the state. You get a dollar-for-dollar credit on your Georgia return, and the money stays here supporting Rockdale County Public Schools' students and teachers.
Funds raised through this program allow us to provide Opportunity Grants, ensuring that our students have enriching educational experiences regardless of their family income.
The statewide pool is limited and fills first come, first served, so timing matters. Business owners with pass-through entities can typically direct up to $25,000, and C corporations up to 75% of their Georgia liability. Your CPA can confirm the right amount for you.
Applying takes about five minutes: https://www.gfpe.org/tax_credit/
Would you be open to a quick call to walk you through it? Thanks for considering this great way to expand opportunities for our kids.
[YOUR NAME] Board Member, Rockdale Education Foundation [PHONE]
Click here for suggested email text.
Subject: Re: Keep your Georgia tax dollars working in Rockdale County
Hi [FIRST NAME], circling back on the PEACH Tax Credit. Since the state pool fills first come, first served, I wanted to make sure this didn't get buried. Here's the link again: https://www.gfpe.org/tax_credit/. Happy to answer questions or loop in your CPA. Thanks!
[YOUR NAME]
Use this for friends, neighbors, parents, alumni, and church or civic contacts. The [# TBA] PCCSS staff who already give is the strongest line in the email: the people who see our schools every day are choosing to invest in them.
Click here to display suggested email text. Copy and paste the text, then customize before sending.
Subject: Join [# TBA] Rockdale County educators who give every month
Hi [FIRST NAME],
[PERSONAL LINE: I was thinking of you because ___ / hope the kids are loving the school year.]
I serve on the board of the Rockdale Education Foundation (REF) , and I'm asking a few people I know to join our GEM (Give Each Month) community of monthly givers.
Here's what convinced me: [TBA # of signups] staff members have signed up for monthly payroll giving to PEF. These are the people who see our classrooms up close every day, and they choose to give back out of their own paychecks. They know we will invest their money back into students and teachers, and that is the best endorsement we could get.
This year our goal is to get at least as many community members to sign up as GEMs and give between $5 and $50 a month. Every dollar stays in Rockdale County and supports classroom grants, helping turn great ideas into great learning for our students.
Signing up takes two minutes, and you can change or stop your gift anytime. You can use this link and it will offer you a recurring gift option: rockdaleeducationfoundation.org/donate
[ADD IF TRUE: I am a GEM donor because I believe deeply in the work of REF. Will you join me?]
Even $10 a month adds up to $120 a year for our kids.]
Thank you, [YOUR NAME] Board Member, Rockdale Education Foundation
Click here for suggested email text.
Subject: Re: Join [# TBA] RCPS staff who choose to support our students every month!
Hi [FIRST NAME], just bumping this up in case it got lost. If you'd like to join our [# TBA] RCPS educators as a GEM (monthly donor), here's the link: rockdaleeducationfoundation.org/donate. Monthly donations add up! Thank you for considering become a REF GEM!
[YOUR NAME]
Swap in any of these if the default subject line doesn't fit your contact.
Redirect your Georgia taxes to Rockdale County kids
A tax credit that stays local
Quick question about your Georgia taxes
Your tax dollars, our schools
[# TBA] RCPS educators give monthly. Will you?
$10 a month for Rockdale County kids
Join me as a GEM
Our teachers are all in. Are you?
Keep the email short. If it scrolls on a phone, cut a paragraph.
Make one ask per email. Don't pitch PEACH and GEMs in the same message.
For GEMs, name a specific amount. "Would you give $10 a month?" gets more yeses than an open ask.
For PEACH, mention your own gift if you've made one. "I redirected mine this year" is persuasive.
If you'd rather call than email, use the same talking points: dollar-for-dollar credit for business contacts, [# TBA] RCPS staff for individuals.